Else’s HERITAGE BUILDING honours the history of the space — exposed brickwork, timber beams and original architectural details thoughtfully preserved and reimagined. The setting grounds the experience, adding depth, warmth, and quiet character.

One of the most impressive buildings in the Emerald Hill precinct of South Melbourne, this former wool store and later Croft’s Grocery Empire has been carefully revived. Ghost signage, pulleys, timber work and the original façade tell a layered story, creating a sense of continuity and belonging.